Sales & Customer Success SMB (51-200 employees)

Customer Support Representative at SMB

OCEAN+ profile for Customer Support: high-quality service, efficient ticket resolution, and genuine empathy in every interaction.

In LATAM SMBs, the Sales Manager reports directly to the owner or CEO

Regional economic cycles directly affect deal closings

Network within the vertical industry has tangible value

Ideal OCEAN+ Profile

Openness 67 Conscientiousness 74 Extraversion 70 Agreeableness 78 Emotional Stability 85 Structure & Rhythm 76
Ideal range
Openness
57 77

At SMBs (51-200 employees), openness to trying new channels and sales strategies

Conscientiousness
65 82

At SMBs (51-200 employees), discipline in pipeline management and follow-up

Extraversion
60 80

At SMBs (51-200 employees), the energy to build relationships and close deals

Agreeableness
69 87

At SMBs (51-200 employees), the balance between assertive persuasion and active listening

Emotional Stability
76 93

At SMBs (51-200 employees), resilience in the face of constant rejection and long sales cycles

Structure & Rhythm
68 83

At SMBs (51-200 employees), building long-term relationships with clients

Strengths and Red Flags

Strengths

  • Genuine empathy with frustrated or confused customers
  • Efficient resolution while respecting processes and SLAs
  • Managing long-term relationships where personal trust matters more than the formal contract
  • Generating expansion revenue from existing accounts without a dedicated customer success team

Red Flags

  • Following the script without truly listening to the customer
  • Escalating tickets to avoid accountability
  • Doesn't document pipeline or activities in a CRM; everything lives in their head
  • Avoids conflict with problematic clients instead of renegotiating terms

Interview Questions

Tell me about the angriest customer you've had to handle. What was the situation, what did you do, and how did it end?

Evaluates: Emotional Stability and Agreeableness

How do you prioritize your ticket queue when you have 40 open cases and three are urgent? What's your process?

Evaluates: Conscientiousness

How do you balance attention to existing accounts with opening new ones?

Evaluates: Time management and pipeline prioritization

Tell me about an account at risk of churn. What did you do?

Evaluates: Emotional intelligence applied to retention

More about Customer Support Representative

Career path, personality archetypes and similar roles in the full profile.

This Role in Other Contexts

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